Sinful Personal Branding Tip #2 : The ‘Avaritia’ art of building the Brand YOU.

It’s time to make a soulful oath; an oath to nurture thy greed, solely for thy gallant growth.

Those who slander greed (avaritia); might have never indulged into its selfless pursuit! Greed in itself is never sinful, lest it consumes you into materialist gallows. How could it be, if the only manifestation of your naked greed is in the noble form of holistic growth-for yourself and for the world! I thus encourage you to honor your selfless greed for knowledge that fosters the tangible as well as intangible growth of your personal brand, which in turn contributes to your brand’s legacy.

My avaritia way of nurturing the Brand YOU-via the noble pursuit of growth-for the greater good:

Greed for tangible growth as:

1. A person: enrich your character by doing your brand karma religiously-by touching more lives every day. A rich character attracts richer affection for your brand.
2. A professional: enhance your competency with an insatiable pursuit of knowledge. An inimitable competency commands unrivaled reverence for your brand.
3. A performer: empower your credibility by surpassing the expected delivery of your brand promise-every single time. A resolute credibility bolsters the reputation of your brand.

Greed for intangible growth of:

1. Emotional quotient: enrich your emotional intelligence by making real and worthy human connections in this digitally dominant ecosystem. This elevates the social worth of your brand.
2. Intellectual quotient: enhance your brand’s potency by nurturing your intellectual realm which transforms your knowledge into worldly wisdom. This distinguishes the esoteric experience of your brand.
3. Spiritual quotient: empower your spiritual journey in this world by imbibing the infinite soulful inspirations from the universe and amplifying its reciprocation. This fuels the inspirational power of your brand!

Greed is good, very good; but only when it fosters the greater good via your personal brand’s promise. Who would have erstwhile thought that even greed for your own good, has the potential to influence the greater good! When you embark upon this avaritia way of building your personal brand, you are actually nurturing your greed to build a legacy; a legacy worthy of legends; legends that change the world!

Your turn to tell me how will you indulge in this avaritia art of building the Brand YOU!